MAXIDOUBLEPLUSGOODSPEAK

Demographers have discovered a group known as "cultural creatives" who are something like brights. (Insert Jeff Foxworthy here): "If yew've ever drunk a glass of water...and wondered if it was pumped from a rapidly-vanishing underground aquifer, further endangering our fragile ecosystem...then yew might just be a cultural creative."

(My favorite Jeff Foxworthy line is: "If your family tree....does not fork...then yew might just be a redneck.")