Remember Citibank's "Live Richly" Ad Campaign?
Didn't much like it then, like it even less nowadays.
posted by Corresponding Secretary General at 5:40 PM
February 25, 2009
Didn't much like it then, like it even less nowadays.
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3 Comments:
"Money isn't everything"... It might even be true, but you just don't want to hear it from your bank.
I remember when that ad campaign first started and it was far less about "living a meaningful life" and much more about "you deserve that luxury item"
Ever since then I've viewed shittybank as basically evil.
Regardless of whether or not you think banks are evil, the ad you highlight promotes financial responsibility.
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