via Doctor Kapital via Twitter

Dear Front,

I don't know much about football - The University of Chicago disbanded its program long ago, of course.  But Neil has a good take here.

Best,
DK

This Super Bowl looks like a great test of how efficient sports betting markets really are. (more)
— Neil Irwin (@Neil_Irwin) January 20, 2014

By statistical measures, the Seahawks should be slight favorites (see Football Outsiders, for example). But betters love the Broncos.
— Neil Irwin (@Neil_Irwin) January 20, 2014

Bookies look to be caught in between, shifting the line because that's where the market is going. http://t.co/wClbaDzhPP
— Neil Irwin (@Neil_Irwin) January 20, 2014